(Graphic: created by me in Photoshop.)
Though I am loathe to give up top billing to YellowWallFarm.com—about my favorite thing I get to do is shine light on the good and beautiful in the world…well, I've got a barrelful here for Hellman's® and their completely ludicrous and cynical misuse of the words "real ingredients" when listing what actually goes into their products.
I am aware that Hellman's and Best Foods are the most popular mayonnaises in this country. I am also aware that some people eat ground beef at Taco Bell and McDonald's, so clearly we are a nation who likes to play fast and loose with our food safety.
You might be lulled into a sense of food security with the sincerity of words like "real" and "natural," and even "organic" and "free-range" or "cage-free." Then, last evening another pro-food (real food, not corporate chemicals in boxes and jars) food blogger, "Genie," aka @egratto, tweeted this little nugget:
"So. Hellman's Mayo has an ad campaign claiming they're making it from real ingredients. Here's the nutritional info: http://bit.ly/bWPawC"
And that's when my insta-cynic knew I was about to launch out the gate for a horserace to be the first to find out…WTF, HELLMANN'S?